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Mrs. PRAK Sochenda holds a Dual Bachelor’s degree in Business Administration in Management from Cambodian Mekong University in Cambodia (2008) and Hospitality and Tourism Management from Assumption University in Thailand (2011), as well as a Master’s degree in Hospitality and Tourism Management from Assumption University in Thailand (2015). Demonstrating a strong track record as a serial entrepreneur, she has served as the Founder and Managing Director of D’August Co., Ltd. since 2017. In her current role as Chairwoman of FIRM 614 (2022–Present), Mrs. Sochenda leads the Board of Directors and oversees its supervisory duties, which includes conducting board meetings, ensuring timely communication of critical information, and briefing Directors on key issues.